The process of aging is impossible to reverse, but it is possible to control the signs of aging to a certain extent even at an advanced age. Women are particularly affected by the signs of aging like wrinkles, fine lines, and crow’s feet around the eyes after the age of 30. From this age onwards, the skin’s ability to sustain the moisture level required to ensure freshness and elasticity begins to diminish. Depending on the skin type of the individual, the care she takes of her skin and her lifestyle and food habits, the deterioration of her skin would be slower or faster. There are people who look years younger than they actually are and that’s mainly because they have been able to take very good care of their skin.
It is important to know about products well before buying them. The use of anti aging creams has been on the rise in recent times and many of the brands that make such creams have made good inroads into the market with some effective as well as affordable products. However, the scope and dimension of this market is enormous and as with any other market segment, this one also has its fair share of products that don’t quite meet the required standards. Such products are either produced or procured from lesser-known grey market operators and then given a packaging that meets the standards set by the better-known brands. Therefore, buyers must be better informed about the skin care products available in the market.
The online market is more transparent
A huge amount of business in the skin care products market takes place online. This market has evolved very fast over the last decade and has already taken a lion’s share of the skin care products market. One big advantage of dealing in the online market is that it is much more transparent than the traditional market where it is difficult to know much about a product except for the word of the dealer. The online marketplace allows a customer to not just scan through a list of similar products but also compare their prices. Most importantly, a customer gets the advantage of impartial product reviews by users of the same products, which gives her the right insights about how good or bad the product is.
The skin needs to be able to retain moisture
Tackling the signs of aging requires the skin to be adequately hydrated more than anything else. There are other factors too that help in controlling the appearance of wrinkles and fine lines on the skin, but most of those are primarily preventive in nature. Skin that has lost its vitality and freshness can be revived to a large extent by ensuring proper hydration. This doesn’t merely happen by slathering layers of moisturizer. The skin needs to be able to retain the moisture that has been infused and that will require the presence of collagen in the skin. Collagen is a protein-rich substance that the skin produces naturally until the age of 30; thereafter, the skin stops producing it and the level of this substance in the skin begins to reduce unless replenished externally.
The other factors that help in keeping the signs of aging at bay are preventive in nature. Exposure to the harsh UV rays of the sun is particularly harmful to the skin, as it can dehydrate it very fast. While it is difficult and even undesirable to avoid exposure to the outdoor environment altogether, it should be regulated well enough to avoid the midday sun. People addicted to smoking would have to quit the habit altogether, as it has been found to be a serious cause of wrinkle formation on the facial skin.